Forget About Google To Reach Success In Online Business

Written by Atniz

Topics: Internet Marketing

It is a known factor that search engine optimization is required to be the best in our industry online. But, there is nothing much we can do if our site is well optimized and we keep building great contents throughout the web. Most webmaster forums have always discussed about the importance about SEO and most of us will try to follow Google’s guidelines. In order to survive in online business, we need to bow to Google’s TOS and follow their recommendations to get our site ranking boosted up. Technically, it is good to stay up to date with Google’s SEO updates. But, over optimized pages tend to get penalty too. So, let us explore more on “forget about Google” terms to reach successful online business platform.

First of all, we need to understand that there is no real person behind the spider that crawl our website from Google. It is their algorithm that actually measures and calculates our ranking factor based on over 200 factors (I’m guessing it will reach 300 by 2012). Most SEO professionals will advise us to follow “what Google prefers” in your website development as well as SEO campaigns. Well, there is nothing much we can do from on-site SEO optimization. Apart from interlinking, meta tags, ALT tag, page speed, etc; there are a limit of optimization for any website to consider. That leaves us to concentrate more on off-site SEO which is link building.

Google have clearly mentioned that you cannot purchase or sell links with dofollow value. That leaves us with narrower lane in obtaining backlinks with dofollow link. Google only give credit (interms of increasing page rank or SERP ranking) to dofollow link. So, if you are planning on SEO for Google, getting nofollow links will not be helpful at all. So, basic link building methods like guest post, forum post, article marketing, directory submission, blog commenting, social bookmarking and linkbaits. Let’s assume that you already submit your site to over 1,000 website directories and submitted all the pages to over 200 social bookmarking sites. That will leave article and forum marketing for next month’s campaign.

Once you are familiar with article creation and submission while active in relevant forums; you will just need to continue to follow the same lame steps. Most of the webmasters got tired of creating new contents and submitting to new blogs or article directories and tend to seek SEO professional to do the work. With growing new techniques and methods available online, webmasters tend to try new way to increase their SERP ranking in Google and ignore the basic link building methods. New methods might increase the chance of getting penalty from Google but some webmasters are just not aware of it to give a shot. If you are not an SEO professional, I would suggest you to get the advice from webmaster forums or Google Webmaster forum on topics that are not clear.

Following the basic guidelines and white hat methods of SEO techniques will eventually get your site rank to top. The process might take a little time. We need to be patience to get our site ranked to first page or first spot. There are other competitors that works exactly like you to get the top spot too. Slow is better compared to some grey or black hat methods that can immediately show temporary faster ranking but can lead to penalty or complete website removal from Google search engine.

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