There are thousands of free templates available online these days. As a beginner, you can use any free templates that comes with themes as well. Choosing appropriate color codes is extremely important. If your blog is representing a brand or company name, you should choose your color code from company logo or theme. It will look more professional to make your blog themes or template look good with company logo. From background color, line color, buttons, menu bars, header, footer, sidebar or sidebars should be utilized. However, there are some blogs that compacts each and every section of the blog with banners to get more revenue from the blog. Over utilized blogs will get more opportunities in banner advertising revenues but it is not advisable for new blogs. Having related posts, archives, relevant images and more links that actually shows relevant contents to the users will make them spend more time on your blog. The ultimate goal for any bloggers is to make our visitors linger longer on our blog. So, having a presentable blog with variety of attraction will certainly a positive way of blogging.
Having attractive flash images is attractive for a blog but it will not be so helpful when it comes to SEO. Search engines prefers actual contents in words instead of images, videos or flash. Try to make your blog with relevant and convincing contents. With HTML5, you can do more things that actually SEO friendly. Make use of relevant images in your each blog post as it also helps to get considerable amount of traffic from image search. When you choose a template, make sure there are no tons of links in footer or sidebar by default. Most template developers gives credit to their sponsors by giving a link in their creations. If possible, try to remove this links by getting approval from your designer. If can’t, find another template. Having a link to bad neighborhood sites like adult related sites, gambling sites, enlargement or pharma related sites in footer links will certainly make us look bad especially when our blog niche isn’t from the given sites.