Doesn’t matter where you are working; whether in a office or at home, most of us spend our time online on other stuff than work. With increasing popularity of Facebook and Twitter, many tend to spend more time in this network instead doing work. Some analysis even claims that Twitter plays an important role of lower production during last recession in 2009. It feels good to be connected with our acquaintance and family members and stalk their recent activity in tweets or facebook updates. The problem is, we spend most of our time online doing it until neglecting the core work. Productivity goes low in companies that allow Facebook, Twitter, YM, MSN, GTalk, ICQ or Skype in their office.
Some business nature required their staff to be connected to instant messaging tools to accommodate their support or services and offer better communication between clients. Of course, we can’t avoid the development of today’s most powerful social media networks; instead we should make use of it too. But, misusing social media networks and IM tools to personal stuff during working hours will negatively impact any organization. One of my cousins spends almost 6-8 hours a day in Facebook and admitted that she never used Google search engine for weeks. Finding and sharing information trend are shifting from search engine to social media network where one prefers to use their network to gather required information.
You can get full benefit of social media network and instant messaging tools if you know your limits. Stop spending most of the time there. Do not interrupt your work during working hours with any games, surveys, commenting, chit-chatting, etc. If you run your own business or fully work from home, I am sure you will find it hard to even spend an hour in social media networks.